11 Apr

Since the promo world is consistently bringing us new and innovative merchandise, we want to help you get a feel for what we see as the best fresh and trending promotional products.

The good news is that your options for promotional goods & brandable merch are vast and seemingly endless. On the flip side, this can lead to a sense of overwhelm…and picking the right product becomes a time-consuming and confusing task.

We don’t want you to get stuck with a product that doesn’t highlight your brand and excite your employees or customers. And you don’t want to end up with a stash of customized goods that end up being no more than throw-away fads.

To help you on your search for valuable brandable merchandise, we created four categories of hot products to familiarize you with what’s popular in the world of promotional goods. And to help inspire you, we’ve offered up a couple of samples of fully customizable options for each category.

STREET STYLE & RETAIL BRAND RECOGNITION

People are instantly engaged by well known brands that offer outstanding quality. Here are just a couple of brands we love…

Roots – Gravenhurst Jacket

The Gravenhurst offers a breathable, waterproof membrane for protection from the elements, coupled with exquisite styling. Trendy horizontal channel quilting, faux leather drawstring grab on the attached hood and brushed plaid lining; no detail on the Gravenhurst has been overlooked.

Roots Gravenhurst Coat

 

Under Armour Expanse Quarter Zip

The hybrid fleece construction in this piece provides optimal breathability and warmth, without the weight. Under Armour signature moisture transport system wicks sweat to keep the wearer dry and light. Bonus…antimicrobial technology eliminates odours. UA logo on left chest and back neck.

Under Armour

MILLENNIAL MARKET

We need to keep in mind that the millennial market is starting to overtake the portion of the workforce previously held by Gen Xers and Baby Boomers. Consequently, marketers are paying more and more attention to what attracts millennials. And we’ve found this newest branch of the workforce values creativity, uniqueness and usefulness.

Check out these sample products that combine creativity and usefulness…

Creative Spark Colouring Journal

We love these fully customizable colouring journals that feature a mix of motivational quotes, lined, dotted, blank and colouring pages. Even better…you can customize or add to the pre-designed themes to include your own quotes, images and corporate logo…for no additional charge. Colouring, similar to meditation, has been found to decrease anxiety and create focus…which makes this colouring journal a great gift option.

Colouring Journal

 

Foldable Cooler Chair

With temperatures rising and spring in the air…this multi-purpose foldable cooler chair is a fantastic promo item choice. Whether taking in a game, camping or enjoying a backyard BBQ…this gift will definitely be appreciated and provide great brand visibility. The chair back folds down for easy transport and the cooler holds up to 40 cans.

foldable cooler chair

TECH PREVAILS – WIRELESS REIGNS SUPREME

Custom tech accessories are a surefire hit. And now we’re seeing a rise in wireless technology. We all want to travel with our tech gear…and who has the patience to deal with endless tangles of messy cords?! Check out the below fully customizable wireless tech options and visualize highlighting your brand and exciting your recipients.

Ifidelity Mixmaster Bluetooth Speakers

Don’t let the small size of these speakers fool you. Experience enhanced sound with this high quality speaker system. Stream music (or movies, podcasts, etc) simultaneously to two separate speakers. Bluetooth technology provides quality audio streaming with cordless design. These speakers are perfect for travel, the office, or home.

bluetooth speakers

Metal True Wireless Earbuds & Powerbank

Welcome to the future of Bluetooth earbuds! There’s no wires connecting these buds…making them truly wireless. *Bonus* the carrying case also doubles as a powerbank. Once the case is charged it can be used as a portable charger for your earbuds and smartphone. Place your branding on this awesome promo item and you’ll be recognized for offering up some quality, cutting edge technology.

wireless earbuds and powerbank

WELLNESS INSPIRED GOODS

Health and wellness products continue to be popular (and well received) promo items. Leverage the demand for these products by using them as employee rewards and corporate gifts.  Below we’ve offered samples of a couple of health and wellness promo goods, but if you want to see more options be sure to check out our January 2018 Blog Post https://torquebranding.com/2018/01/2018-top-contenders-new-years-goal-inspired-promotional-products/ 

The Grove Juice Blender

Life is hectic…some mornings are too fast-paced to manage a quick breakfast. Instead of grabbing a bag of fast food on your daily commute, this portable blender offers you the ability to make a smoothie virtually anywhere (as long as you have the ingredients…this handy hardware will blend them all up). The Grove Juice Blender offers a 25oz capacity to keep you hydrated and works effortlessly to pulverize fruits, vegetables, superfoods and protein shakes (within 30 seconds).

Grove Juice Blender

 

Pamper Me Bath Set

Health and wellness encompasses more than diet and exercise. Taking some time to unwind, de-stress and disconnect from our responsibilities can be beneficial to our health in a myriad of ways. This “Pamper Me Bath Set” is a fabulous option for gifting a wellness package to your favourite employees and customers. Set includes a 3” cylinder of essential oil infused bath salts, 4 oz. shampoo, 4 oz. conditioner, 4 oz. square jar of body butter, 2-pack of Tazo green tea and a window tin candle (all combined in a wooden gift box).

Zen Wellness Kit

We hope this list of fresh and trending promotional products offers you inspiration for your next marketing initiative. Contact us and we’ll insure your logo is placed on strategically planned goods that enhance your brand…and continuously give your employees and customers a positive impression of your organization.

“Make your marketing so useful people would pay for it” – Jay Baer

Torque Branding is a promotional product & marketing agency that takes pride in formulating fresh, strategically branded solutions for our clients.  We’re dedicated to understanding each of our clients unique markets and organizational needs, so that we offer the best and most innovative solutions…every time. Contact us at sales@torquebranding.com or (604) 510-1075 for a free consultation.

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